SweetSpot

Efficient and highly-scalable PWA for eCommerce

E-Commerce

2020

About the Project

SweetSpot is a web store offering vapes for every taste to buyers from the EU and Israel. The progressive web application (PWA) created has the same basic functionality as ready-to-use solutions, such as product pages, payment shopping cart, etc. Meantime, by composing open-source tools and configuring them, the company got a unique custom eCommerce solution capable of driving customer experience and high revenue.

Product Idea

SweetSpot was a chain of brick-and-mortar stores selling various vapes in different corners of Europe. The company decided to roll out eCommerce because of the growing demand for online shopping and the desire to engage new audiences with this approach. Since SweetSpot needed complete control over its software and focused on the marketing part of eCommerce, custom development with the IDAP team became a suitable solution.

Project Challenges

Integrations with payment systems: PayPal and HiPay
Synchronization with the warehouse software
Setup of multilingual feature
Direct integration with the client’s on-site POS systems

Key Features

01Options

The application used various options for each available SKU, depending on its color, flavor, etc., to help buyers opt for the variant they like the most.

02Wishlist

Users have an opportunity to pin the items they like to find and purchase them later effortlessly with a well-designed wishlist feature.

03Loyalty system

The PWA makes all discounts and special offers visible, as well as offers buyers to earn points for specific purchases to use for online or offline shopping in the future.

04Multilingual

eCommerce stores are designed to make the content accessible to each target audience. Therefore the system offers a variety of languages to make the shopping process convenient.